What is the point of it?

Get a couple of cheap thrills?

Some surprises?

But it’s not enough.

It’s not about giving the guests what you think they want. No, that’s simple. The titillation, horror, elation… they’re parlor tricks.

The guests don’t return for the obvious things we do, the garish things. They come back because of the subtleties, the details.

They come back because they discover something they imagine no one had ever noticed before… something they’ve fallen in love with.

Westworld
Season 1, Ep 2: Chestnut